LINDA A. TANCS
Writer ◊ Editor ◊ Ghostwriter ◊ Brand Strategist ◊ Photographer
Career Summary: Linda is an established writer for print and online media on a wide variety of human interest and business-related issues with specific expertise in the areas of law, corporate and individual branding (including coaching), travel, technology and health. An author and contributing writer for top publishing houses, she is familiar with AP and Chicago manual styles. Her proficiency with online platforms includes Facebook, Google, Twitter, Tumblr, LinkedIn, WordPress and Pinterest. She is a photographer and iStock contributor.
Freelance writer/editor: Work includes books, magazines, newspaper stories and website content. Established ghostwriter in the nature of marketing documents such as résumés, cover letters and profiles for career professionals and corporate communications for businesses. Consultant in the nature of brand management. Creative services for clients, including creation of company names, product/service names and taglines; writing, editing, generating ideas and contributing to overall corporate communications strategies as a content provider for digital, print and social media channels.
Nonfiction: Understanding Trademark Law: A Beginner’s Guide (April 2009, Oxford University Press); Understanding Copyright Law: A Beginner’s Guide (October 2009, Oxford University Press); Understanding Patent Law: A Beginner’s Guide (March 2010, Oxford University Press). These books are now published by Thomson Reuters.
From Brand X to Brand Rex: 5 S.M.A.R.T. and Easy Steps to Create a Cult of Personality for Your Brand and Increase Sales (November 2013, Lulu).
Fiction: The Best Words Ever (December 2010, Lulu).
Editor: Seton Hall Law Review (1992).
Magazine credits: New Jersey Lawyer Magazine; New Jersey Family.
Newspaper, trade and journal credits: The Star-Ledger (Pulitzer Prize-winning newspaper); Metropolitan Corporate Counsel (Northeast edition); New Jersey Law Journal; New York State Entertainment, Arts and Sports Law Journal.
Contributor: Cover Letters for Dummies (Wiley, 2009); Job Search Letters for Dummies (Wiley, 2013); PR News Writer’s Guidebook (Vol. 1)(2014).
Online works: Facility in social media management and content development driving brand awareness. Writer/editor for Travelrific® travel blog (www.travelrificjournal.com) and podcasts; copywriter for online retailer Wanderful Places Travel Shop (www.wanderfulplaces.com) and E-Chronicity (www.echronicity.com). Projects have included Facebook page administration and content development for NY nonprofit and contributions to various blogs and podcasts on career and business issues.
Writing Award: First Prize, Meritorious Paper on Copyright Law Submitted in the Nathan Burkan Memorial Writing Competition at Seton Hall University School of Law.
Photo Credits: Book contributor (farm photo, CD insert), Great Destinations NJ (The Star-Ledger); exhibitor, NJ Performing Arts Center (photo: Spice of Life/India). Sample works are located at http://www.instagram.com/travelrific. See my iStock by Getty Images portfolio at istockphoto.com/LindaTancs. Content is updated; check iStock regularly.
Memberships: American Society of Journalists and Authors; Authors Guild; Society of Children’s Book Writers and Illustrators; Gotham Ghostwriters.
Related websites: http://www.getsmartconsulting.com.
Middlesex County College
Taught introductory course for program in Paralegal Studies, including legal ethics and overview of legal practice and procedure; responsible for creation of syllabus, tests and lecture materials; subject to peer review and rated excellent in teaching/learning technique, knowledge of subject matter and classroom management
Fairleigh Dickinson University
Taught legal ethics and corporate law courses for program in Paralegal Studies; responsible for creation of syllabus, tests and lecture materials; developed and implemented module related to hypothetical small business for corporate law course to reinforce substantive principles, advance students’ professional development and bridge the gap between school and the workplace
Law Practice: intellectual property, corporate and technology law.
MediaBistro course, Community Management.
MediaBistro course, Understanding Web Analytics.
MediaBistro course, Understanding Social Media Metrics.
MediaBistro course, Copywriting.
Certificate, Organizational and Executive Coaching, New York University.
MediaBistro course, Travel Writing.
Ed2go.com course, Advanced Proposal Writing.
Ed2go.com course, The Craft of Magazine Writing.
A list of testimonials is available on the Services page.
Clips are available on request, or visit the following sites for samples:
clippings.me/lindatancs (law and business)
lindatancs.pressfolios.com (travel writing and expert quotes)
Conventional wisdom says that childhood often reveals one’s life passion. Linda Tancs discovered that for herself when she opened a treasure chest full of childhood mementos. Among the artifacts was a book created in the second grade. The so-called book was fashioned out of a single sheet of construction paper, bearing the simple title Books of My Own, complete with a homemade Dewey decimal call number. The desire to create was apparently very strong, for what followed during those tender years was a script based on the book He’s Your Dog, Charlie Brown for a backyard production directed by the author. And then came the design of a flag and the writing of a national anthem for a fictional country as part of a sixth grade social studies project. But childhood interests have a tendency to bow to the rigors of adult life and ambition. Linda’s path was no different. She pursued a career in the law and silenced her muse except for the writing of an occasional career-related article for a magazine or trade journal. In the end, though, the sirens of creativity lured her into the adventure of a lifetime. And that’s just fine with her. After all, a famous quote reminded Linda to go out on limb because that’s where you’ll find the fruit.
Drawing on her experience providing practical advice to laypersons, Linda wrote three books for Oxford University Press on the subject of intellectual property law. Those books were acquired and are now published by Thomson Reuters for their Westlaw imprint.
With an equal love for children’s fact-based fiction with an international flair, she self-published The Best Words Ever, a pocket book following a young boy who stutters as he readies himself for a big performance on Children’s Day in Norway. That book is now released in audio format, narrated by an award-winning broadcaster. She indulges her passion for other cultures by writing a travel blog, Travelrific® Travel Journal.
Linda’s latest self-published book, From Brand X to Brand Rex, leverages her trademark and branding expertise, teaching small business owners how to develop and maintain effective brand strategies.